Overview


Doon Business School (DBS), Dehradun is one of North India’s well-known private business schools, established in 2007 and located in the scenic education hub of Dehradun, Uttarakhand. The institution is approved by the All India Council for Technical Education (AICTE) and recognised by the University Grants Commission (UGC), and now functions as a constituent of DBS Global University, which was granted university status in 2024 under the Uttarakhand Private University Act. With a legacy of over 17 years in management education, DBS has built a strong reputation for its flagship BBA, MBA, PGDM and B.Com programmes, alongside a growing portfolio in law, computer applications, media, agriculture and pharmacy.
What sets Doon Business School apart is its industry-integrated curriculum. Students benefit from globally benchmarked certifications embedded into their degrees, including SAP, Six Sigma, Business Analytics with SAS, Data Analytics tools and foreign certifications, often at no extra cost. Specialised MBA offerings such as International Business, Agri Business Management, Business Analytics, Logistics & Supply Chain, Luxury & Fashion Management, and AI & Digital Transformation allow learners to align their education with emerging career paths. The school also integrates technology and AI across its programmes to keep students future-ready.
Spread across a green, well-equipped campus at Selaqui, Dehradun, DBS offers modern infrastructure including smart classrooms, a well-stocked library, computer labs, auditoriums, sports facilities, hostels and medical support. The school follows a merit- and entrance-based admission process, accepting scores of CAT, MAT, XAT, CMAT, NMAT, CUET and its own DBS entrance examination, along with generous merit scholarships of up to 100% tuition fee waiver.
Doon Business School is widely recognised for its placement performance, having maintained a strong placement record with 350+ companies visiting the campus every year. Recruiters include Deloitte, EY, Grant Thornton, ICICI Bank, Axis Bank, HCLTech, TCS, ITC, Asian Paints, Amazon and Dabur, making DBS a compelling choice for students seeking quality management education with strong return on investment.
Rankings
- Ranked No. 1 B-School in Uttarakhand by The Week 2023
- Ranked among the Top 15 Private B-Schools in North India by The Week 2023
- Ranked among the Top 60 B-Schools in India by The Week 2023
- Secured 107th rank in the MBA (Private) category of Outlook-ICARE Rankings 2024
- Ranked among the Top 70 Private B-Schools in India by Fortune India 2023
- Ranked among the Top 50 Standalone B-Schools in India by India Today 2023
- Ranked among the Top 90 B-Schools in India by Business World 2023
- Approved by AICTE and recognised by the UGC; constituent of DBS Global University, approved under Section 2(f) & 22 of the UGC Act
- Member of the Association of Indian Universities (AIU); programmes carry approvals of PCI and BCI where applicable
Courses & Fees
| Courses | Total Tuition Fees | Eligibility |
|---|---|---|
| MBA (HR/Marketing/Finance) | ₹4.70 Lakhs | Graduation 50%+; CAT/MAT/XAT/CMAT/NMAT/DBS entrance |
| MBA Business Analytics / Logistics & Supply Chain | ₹5.00 Lakhs | Graduation 50%+; national-level entrance exam |
| MBA International Business | ₹5.44 Lakhs | Graduation 50%+; entrance exam + interview |
| MBA Luxury & Fashion Management | ₹7.80 Lakhs | Graduation 50%+; entrance exam + interview |
| MBA Global | ₹8.70 Lakhs | Graduation 50%+; CAT/MAT/XAT/CMAT/GMAT |
| PGDM | ₹6.14 – 9.51 Lakhs | Graduation 50%+; CAT/MAT/XAT/CMAT/ATMA |
| BBA | ₹6.15 – 7.50 Lakhs | Class 12 with 75% aggregate |
| BBA + MBA (Integrated) | ₹13.50 Lakhs | Class 12 with 50%+; entrance exam |
| B.Com (Hons) / with ICAI, ACCA, CPA | ₹5.40 – 5.76 Lakhs | Class 12 with 50–70% aggregate |
| BCA | ₹2.48 Lakhs | Class 12 with 50%; Mathematics |
| BA (Hons) Journalism & Mass Communication | ₹4.20 Lakhs | Class 12 with 50% aggregate |
| B.Sc Agriculture / Forestry | ₹4.40 Lakhs | Class 12 with PCM/PCB 50%+ |
| B.Pharm / D.Pharm | ₹4.80 Lakhs / ₹1.77 Lakhs | Class 12 with Science 50%+ |
| BA LLB / BBA LLB (Hons) | ₹4.50 Lakhs | Class 12 with 50%+; CLAT/CUET preferred |
| LLM | ₹1.30 Lakhs | LLB with 50%+ |
| MCA | ₹2.50 Lakhs | Graduation with Mathematics; entrance exam |
| M.Sc / M.A / M.Tech | ₹1.84 – 2.00 Lakhs | Relevant bachelor’s degree with 50%+ |
Placements
- Highest package 2025/26: ₹24 – 26 LPA (DGU placements 2026 recorded a highest package of ₹24 LPA)
- Average package: around ₹8.6 – 8.7 LPA for MBA; top 20% students average approximately ₹13.5 LPA
- Placement rate: the institute reports a consistent 100% placement assistance record, with 80–90% of students placed through the campus cell
- Recruiter reach: over 350 companies visit the campus every year for internships and final placements
- Top recruiters: Deloitte, EY, Grant Thornton, TCS, HCLTech, Infosys, Amazon, ICICI Bank, Axis Bank, ANZ, ITC, Unilever, Asian Paints, Berger Paints, Dabur, Decathlon, Cognizant, Paytm, HDFC and Godrej
- Sector spread: consulting, IT, BFSI, FMCG, cement & construction, e-commerce and media, with dedicated internship pipelines for both UG and PG students
- ROI focus: strong starting packages relative to the moderate fee structure make DBS a popular ROI-driven B-school choice in North India


